sonidero wrote:Well well well ILF is becoming very Red v Blue here... We have people that just wanna see demos of pedals in what ever format and the people that demand strict rules placed upon said demos and want the rules enforced... Enteresting, berry berry entersting...
There's really only one hard and fast rule when making a pedal demo, and that is DEMONSTRATE THE PEDAL. Show me what it is, what it can do, and as a bonus, make me want to find one for myself. The focus of that video became more about the musicians themselves, and at times took on a documentary feel, exploring indie artists. The pedal in question became more of the similarity between the musicians, where if it was a true demo, would've been the focus.
Had they flipped the concept around, focusing on the pedal itself but then showing three different uses for it (making the musicians the secondary element in the vid), you would've had something there. I'm all for creative demos that are more than just someone in their bedroom fiddling with knobs with iffy audio quality. But if you don't offer something else of tangible value (I've been talking a great deal with some instructional designers about this type of thing) that someone leaves with, the video is nothing more than cinematography.